My Online Marketing System is available for you to check out for free as long as you like. Once you are convinced that this marketing system is what it promises a reasonable upgrade may be made.
Over 50,000 users now exist online with websites that use the Veretekk marketing system to accelerate the building of their organizations. Using the best automated online marketing system, Veretekk subscribers receive the best marketing premium leads. Veretekk connects you directly with these active prospects in three steps: Prospects complete an online Request-for-Service form from one of over 20 Traffic Portals. Each traffic portal can be uniquely formatted for your individual marketing plan. The prospect's information is verified and then added to your Premium leads control panel. These new prospects, including their full contact information and survey results, are immediately uploaded to your management control panel exclusively. Unlike any other lead generation program, Veretekks unique system provides you with the most targeted, exclusive and timely prospect to help improve your online marketing ROI, shortening your growth cycle. Marketing online has never been this efficient.
The chaos theory is fully employed within this system and affords anyone marketing their websites online the luxury of an almost unlimited source of relevant incoming links, all with ever changing, updated content. As everyone with an online marketing system knows, these are the two most important features needed to rank well in the search engines.
When people go online to shop or find information they are always looking to solve a problem or satisify a need of some sort. This system is designed specifically around two needs of anyone marketing online. The first is the ever elusive need for leads, people to talk to about your product or service. The second is a set of tools to accomplish the first need. Veretekk is the best system with all the industry standard tools at your fingertips, all in one place.
Not only do we bring in warm verified leads, but this system automatically captures and tracks and follows up with your new prospects for you. Automation at its finest.
To view some of these tools of success just click on the online marketing links to your right, and sign in for free. Also read the testimonials to the left of this home page. Let Dirk Newnam help you learn the art of online marketing.
April 30th New Post
Today I want to provide you with one of the best examples of a site that uses the big two in website optimization. The first of course is content. With great content your websites will rise almost automatically in the search engines for your selected keywords because you are providing searchers with just what they really are looking for. Information for their target topic.
The other is great inbound links and outbound links that are relevant to the topic of the website. My site will be continuing to add more relevant information available to the reader and will thus make this website the best source of ready information for the webmaster looking for a truly valuable online marketing system
May 5th Post
We have just recently changed the title tag to Online Marketing System to better reflect the purpose of this website and also changed a couple of the key words to be more specific in the searches for just this product. This will aid Google in placing us in the proper searches for certain search terms and everything will stay the same other than adding more relevant fresh content on a regular basis to give the searcher the best information available on this online marketing system
May 6th 07 post, Online Marketing System
Today the article will cover SEO for online marketing. On April 14th 07 I began tracking my results in the search engine Google for a press release I had posted and for this website. Both were listed under online marketing and Veretekk as keywords. I went from 541 to 416 for the press release under online marketing doing nothing but submitting it through and with Veretekk added as a keyword over the same time period it went from 661 to 39 at best. My main site never made it into online marketing but went to #9 when the keyword Veretekk was added.
I then decided on May 3rd to try to make my search more specific to online marketing system by changing my keyword phrase adding system to online marketing. I was dropped by Google to supplemental results from the main index. This happened with all the keyword phrases I searched including best online marketing system and online marketing system and websites in place of system. I also changed the meta description.
Then I ran across a great training within the Veretekk system on basic Basic SEO with the SEO choice about the fourth one down. I found it very helpful making this online marketing system that much more valuable.
Posted May 11th 2007
Online Marketing System
Veretekk is really focused around two basic themes. Generating leads for your online business and providing you with many SEO tools to facilitate that process. The best leads come from the search engines like Google and Yahoo. That is because the primary purpose of the Internet is as an information generation tool.
The buying process starts with a persons interest in a topic or product. The next step is a search for information on that topic or product. It used to be that the library or the phone book or other offline resourses were the choices. Once an ad, say on TV was seen then the viewer usually wants more information before buying the product.
With the advent of the Internet and a PC being in almost everyones home now, the information gathering process has moved to going online.
Since people use the search engines for this process it makes sense to the online marketing business person to have a system whose primary purpose is to facilitate the goal of getting seen in those searh engines. Check out this online marketing system if this is the goal with your website.
May 12th 07
Online Marketing Writing Tip
I heard this on a recent online professional website. The tip is to finish your paragraph before you finish your thought. That will prevent the reader from stopping reading and going back to skimming which is the strong tendency when presented with a lot of text.
The result will be to draw the reader from one paragraph to the next with anticipation of completing the readers thought process going on in their own mind.
That will bring them to your final goal and theirs of a decision being made whether that means a sale or a relationship getting started. There is a special class taught within the Veretekk system that focuses on writing skills.
Another great reason to be part of this online marketing system.
Post for May 14th 2007
Online Marketing System
Todays article considers what users are really looking for when searching online. In a word, information to solve a problem. What should you give them? It is becoming more clear that great content will eventually win out with the end user. They will not be impressed with a flashy site if it doesnt answer the real and pressing questions that they have.
The real stickness of your site will be its problem solving content. A site that is more simple that gets right to the point will keep the prospect on your site all day if you keep answering the questions He or she came to your site for. So simplify and get to the point.
This and many other tips will come your way as you go to the trainings provided in this online marketing system.
Post for may 15th 2007
Online Marketing System
Todays article is about the newest hot topic among online marketing gurus. Search ranking has been king for some time now. The idea is that high ranking equals traffic which equals sales. That has not always been true online. At the beginning of the internet placing ads was the most successful method of getting traffic to your website and resulting sales by using FFA sites. Like any venue that gets over used FFAs as an effective marketing method went by the wayside. They are now used primarily as email harvesting farms. The leads are low quality but have a small place in a marketing campaign.
Then came email marketing. It is not finished by any means but has seen its much better days. Same problem of overuse. With the effectiveness of email declining, search engines are now king. Ranking on the search engine is also King but I read an article the other day that is talking about how Google and others are beginning to look at reconstructing how search is done that may render ranking less important. See my next post for more details on this subject and while you are here check out the details of the Veretekk online marketing system.
May 17th Post
Online Marketing System, Search Engine News, Google
A few weeks ago I read an article about the very possible new direction of search that could be a ripple that turns into a tsunami. Google has just announced in mid April that they are beginning to make inroads to make searches more relevant based not only on a users search habits but on their web history as well. When search and other web activity , purchases, inquiries, comments on blogs and forums etc., on a certain subject are combined you have what Google is calling personalization which essentially is your whole history online for a subject area.
This will make it possible for Google to bring the searcher recomendations that are specific to the users history and shorten their search cycle. In turn it will create kind of a funnel of search now becomming known as verticle search. Now more very relevant searches will come up for this topic that are really outside of the organic search.
This is the ripple that may become the tsunami in the world of search.
Ranking high in the search engines could become a thing of the past. The very face of SEO will take on another look entirely and forever change the way the webmaster looks at advertising their website.
More people will need to look at other ways to do their online marketing and thus will need a comprehensive online marketing system like Veretekk
May 18th 2007 Post
Online Marketing System, Associate Programs
Here is a great link to an online marketing associate article. This also has a free course that can be downloaded with all you will ever need to know about start an associate online marketing website. They provide you a system to follow and it is organically developed in such a way that the search engines will love it.
To read the article go to Associate Articles and read how to succeed in every detail with online marketing.
Once you have done this you will benefit by also adding the Veretekk online marketing system to your toolbox and achieve maximum results.
May 21st 2007
Online Marketing System
Ultimately online marketing is about conversions. How do they happen? At what rate should they happen? Lets look at both in order. First how do they happen. When a potential buyer goes online that person is looking to solve a problem. They start with research. We all do it everyday out in the offline world. We might ask a friend who we trust (key point) or we might go to the yellow pages. If we dont have a clue we go to the library. Now days we also go online.
To do that sort of research we go to a search tool and type in words or phrases that will hopefully lead us to our goal of more information on our topic. Then we arrive at a choice of websites through the search engine that offer a solution to our problem. We then find that solution and click on the purchase button and make our purchase.
This brings us to out second question of what rate these conversions from a viewers of your website becomming purchasers of your products should occur.
The percentage ranges from 1% or 2% to as much as 10%. Why such a difference? It all comes down to how you approach the information seeker. Maybe the best way to think about it is how do you like to be approached when you first encounter information about a problem you would like to solve? I like to hear more about why I have the problem in the first place. Then I want to know the possible solutions.
What I dont want right away no matter how sincere is a buy now pitch on a solution. I want first to have the answers to my questions. Then the sales information will be welcome but not until. So the formula online is to provide great information about the problems that your product addresses. Say you are talking about what leads to getting into financial trouble. Give a lot of relevant information about the kind of spending habits and life choices that can lead to getting in debt. This will identify with your reader and they can easily put themselves in the picture.
Then the stage is set to present your product information and how it will solve the persons debt problem by using your product.
This is known as pre selling and then selling. Inform and then sell. This is how to set up your website. Dont get into the sale as soon as someone hits your site. This will drop your conversion rate to the 1% to 2% range instead of getting 10% or maybe more!
For training in this area click around Veretekk. See if it will help you solve some of your marketing needs. We run a free trial for as long as you like to try this really complete online marketing system
Online Marketing Post May 24th 2007
Online Marketing System, Niche Marketing
Finding that perfect niche to market online is no easy chore. The primary task is two fold. First is to find that passion within your own sphere of knowledge. You need this because it will drive you to get up every morning with a fire in your belly to write about that topic. Writing equals fresh content for your ever growing site and that is a key point. That makes BOTH the reader who comes to your site happy and also makes the search engines happy.
I just read yesterday somewhere online that if you make your site appealing for the people, the spiders will come crawling in. How true is that? Well the only way I think the people will be happy is if they know that you really know your stuff and the more first hand the better. Genuine content is king.
People follow people with passion, sometimes even if they are missguided!
The second must in developing your niche is to find the current demand for your product or information and then find out how much supply there is for that product or information. If the demand is high and the supply is low, you are in the game just where you want to be. Perfectly positioned. Now you can begin to develope your plan on how you approach your potential clients. The approach is critical. Then how you speak to the potential client and last how you close the sale or refer the person to a product to purchase. But the goal of this article is complete and I will detail this subject in a later post.
Once you have your website up and running you will need other ways to market it. The Veretekk online marketing system has many tools to help you achieve this and may be fried out for free as long as you like. Just sign up above and give it a trial run. Online marketing with this system is a push button experience that you will enjoy.
May 26th 2007 Post
Online Marketing, Content Links, Seo
What is the most profitable way to set up links to associate programs or your own products on other pages on your website? The data is in and in context links win hands down. Some of the losers are, in first place, Banner Ads, and then text links on the side of you page come next.
I think this is true because people really go to a website for information. Obviously the information is best displayed and described in the content on your page. At this point the reader has the highest potential of buy in to your message delivered by the text. There is no better time to direct them to more specific information or straight to the product that solves their problem that they came to your website for in the first place.
Amazon as an example, has recognized this by their recent addition of context links for their associates websites. They know this truth and have set out to capitalize.
The best thing about context links is the monetization of the site in addition to adding fresh relevant content at the same time.
It also allows the reader to quickly get to the answer to their problem without having to go hunt for the link somewhere else on the site. The website owner benefits by increasing the stickiness of the site and keeping the reader on the path to the ultimate sale. A win win for all.
One of the nice features about the Veretekk online marketing system is the html editor built into the Bully Pulpit feature under communication that allows you to send out emails to your marketing list. Context links are easy to add using hyperlinks in the text.
Check out this marketing system. You will energize your online marketing efforts with this Veretekk system.
May 28th 07 Post
Online Marketing System, SEO, Keywords
What is the difference between setting up your keywords as a specific phrase rather that seperating those keywords by commas.
If you have set up your website and done your keyword research, you have determained demand (searches) for your product or information online and the supply (competing websites) by using an online tool to determain keyword popularity.
Now you know what words or phrases people search for your product with and how competative the words are. Lets say you have a keywords phrase like online marketing system with no commas between the words. That is known as a keyword phrase. If you have commas between the words or if the words are in a different order when you submit you keywords then that is known as a partial search. The difference would look like this. Online Marketing System instead of Marketing, System, Online. When people search using that exact phrase then you are competing only with websites that have that phrase with the words in that order that have been indexed. You are not competing with websites that have those words in their site but the words are in a different order or occur in isolation. Yours will come up first in most cases.
So if you want people who are looking exactly for an online marketing system then you have defined your niche very specifically and your website traffic will be very targeted. Targeted traffic has a much higher conversion rate which is what it is really all about.
You will also have a much easier time getting to the top of the search engines for that phrase since there will be less competing websites.
To learn more about online marketing SEO practices or keywords research join in on the free trainings in the Veretekk online marketing system
May 30th 07 post
Online Marketing System, Email List Building
One of the primary components of the Veretekk online marketing system is the ability to build a large targeted email list without having to buy leads.
Veretekk gives each new member 8944 leads that their promotion of the system generates. Each member also has 20+ traffic portals that will generate high level premium leads complete with phone numbers and addresses. They are expecting a contact from you the owner of your Veretekk system soon after their opting into yur traffic portal. This has built about 200 very warm leads, many of whom I have built marketing relationships with.
Next you have the ability to blast out over a million ads to FFA pages and websites throughout the Internet. Most all these will reverse market to you and blast ads back through autoresponders to your marketing system. Your Veretekk system then captures their email address. These are known as CPT leads. They will receive a verification letter and when they verify they are added to you marketing list. They can be better than the FFA leads but not as good as premium leads.
Last are your free daily leads of about 2000 or so. Once you save them to your computer you upload them to your Veremail system and then you select a letter to send them. You can use the Veretekk letters or create your own. So you can promote your main business via this method. When these leads opt in to your offer you now have a warm lead who is interested in getting information about what you said in your verification letter.
All told I have an email marketing list that continues to grow daily of about 25,000 leads that I can market to. This is just one of the valuable tools within this remarkable online marketing system.
May 31st 2007 Post
Online Marketing System, Google Adwords
Here is a great way to jump into the world of Google Adwords with this book by Perry Marshal. He is the industrys expert in Adwords. This book is excellent for beginners and pros alike according to the many excellent reviews. It is called Ultimate guide to GOOGLE AdWords a must read for the serious online marketing business person. Google adwords it part of the money making model for most websites and is also an excellent way to build content that is relevant for your website.
While it does draw people away from your website, it provides an ongoing solid income with no customer interaction on your part. It is ultimately a business decision to make, and depends on your time commitment and where your best profit is.
If your best money is in the sale of your sites products that may be the place to focus. If your site is more about information, then Google Adwords is an excellent way to go.
Either way you will need a list to market to and Veretekks online marketing system does that better than anyone both in quantity and quality.
June 6th 2007 Post
Online Marketing System, Consistent Marketing
Todays article is aabout the most important way to succeed with online marketing or really anything in life.
First you need a target to shoot at. What is your focus. Without focus there is wandering. Wavering between even two decisions slows you down to a crawl or even a standstill. It is important to make a decision correctly so it may be appropiate to wait and seek counsel from those who have been down the paths you are considering. Once you have decided the path then you must make a plan. Once the plan is in place, even if all the details are not yet ironed out, it is time to take consistent action torwards your goal. Break down your plan to daily steps that can be accomplished one at a time.
Now is where the succeeders are seperated from those who only talk and hope. Persistence in taking daily actions torwards your goal is the only way to succeed. You may have a great online marketing system in your hands like this Veretekk program but it will do no good unless it is backed by consistent persistent action. Day in and day out you take steps in the same direction. Course corrections may be made as you move by obstacles with your ultimate goal as your target.
Marketing online has many challenges and it is very easy to get pulled off your path. Because of this you will need to be with others that have like vision and can give you imput. Be single minded but flexible within that single mindedness. Any athlete can tell you that adjustments are just part of the game but the goal never changes. Win the game! The tourtise wins the race.
Persistence is and has always been the formula for success and can overcome many other factors.
This online marketing system by Veretekk will give you the tools to achieve your goals. Check out the links on this page and start your journey today to your goal.
June 15th 07 Post
Online Marketing System, SEO, Rankings
Todays article is addressing use of the ad title or page title. I recently released a press release that included Online Marketing System, Veretekk and Best SEO as my main focus for keywords. Actually SEO was not listed as a keyword.
When checking the rankings in the search engines over the last week since the release the rankings have rapidly improved. When checking under online marketing system and Veretekk the press release has reached #12. When adding SEO to that list it is currently at #3 and #1 when adding the word best.
It also is ranking high when inserting the word websites in place of system. Page one at #4 or #6 or #9 by adding SEO or Best to online marketing websites.
By mixing in words not listed under my keywords or in meta tags the press release is still obtaining excellent rankings in Google. This demonstrates, I beleive, that Google is paying less and less attention to your keyword list or Meta Tags and putting the emphasis on content and the title of your ad and the words in the URLs not necessarily in that order.
One thing is clear though. Google is about getting the best information to the reader and as long as the content supports the title and page name and ad title then the rankings will follow.
Veretekk is using their online marketing system to teach the techniques and practices for the best SEO results.
Feeds for Online Marketing Blog [TopRank's internet marketing blog on the intersection of digital PR, social and search engine marketing. ]
1. 7 Ways To Develop A Unique Brand For Your Blog
With the blogosphere churning out nearly 1 million posts every 24 hours, an unstoppable river of content flows over the web daily. It’s daunting, especially if you’re new to online publishing. The good news is it’s still very possible to succeed, even if you’re just starting out today.
Developing affinity with a group of readers [...]
2. Intersection of Search and Social Media
Earlier this week I gave a presentation on the intersection of SEO, online PR and social media to a great mix of people (mostly agencies) at a SEMPO Arizona event. The SEO/PR/Social topic is an interesting mix due to the convergence that’s been happening over the past 2-3 years and of course, because it’s the essence [...]
3. How Direct is Social Media Marketing?
I had nice back and forth with Brian Clark of copyblogger on Twitter last week about direct marketing and social media. Ultimately it was more an issue of perspective and semantics but there were some great points about the intersection of direct marketing on the social web. I’ve been an advocate for several years [...]
4. Influencing The Social Web: Agility Is A Factor
How agile is your marketing? Do you have layer upon layer of approval processes, committees, lawyers, and executives who need to sign off on every piece of external communication before it goes out?
If yes, your business is structured for a pre-Internet world, and unfortunately this means you will always be at a disadvantage compared to agile competitors designed to take advantage of a connected society. An inescapable truth is the web rewards companies (and people) that are nimble.
People interact deepest with thoughts and ideas that have character and personality. And if there is one thing that removes this, it is the superfluous layers that design by committee creates. It rips the personality from content piece by piece as it passes though each filter, and is the antithesis of agility and what makes for compelling communications.
5. Strategic Link Building for SEO
Not many in the Search Engine Optimization game would argue that link building isn’t tactical. The problem is, approaching link building as an end goal and tactically, is very much like a hamster running in it’s cage. That’s what many mechanical SEO consultants do: Chase links one by one or get creative with link bait [...]
6. TopRank Digital Marketing Talent Pool Grows with Adam Singer
[Note from Lee:] What do you get when you mix two parts “practice what you preach” with a focus on clients and a passion for the digital marketing industry? New clients, renewals and expansion of many client online marketing programs. Working with a great mix of clients is complimented by a fantastic team at TopRank [...]
7. TopRank BIGLIST: Interactive Marketing Associations
The digital and interactive marketing space moves fast and as both companies and individuals scramble to achieve and maintain a competitive advantage, it can be a challenge to find resources and likeminded individuals to help make that happen. Associations offer education, networking and in some cases, advocacy for members and sponsoring companies. The question is, [...]
8. Content Marketing Strategy with a Side of Social
Development of a content marketing strategy that speaks to the target audience plays a key role in successful execution of an overall online marketing program. Companies that embrace the social web as part of their marketing mix need to consider the content created within social media channels just as much as corporate web site content.
Whether [...]
9. Jumping off the Social Media Cliff
Of those that reach out to our agency at TopRank, most of the companies I talk to are intrigued and even excited about social media. The challenge for organizations is that they’re often not exactly sure where to start or what will happen if they do.
For many companies, kicking off a social media effort is [...]
10. Making a Case for Social Media
At the Online Marketing Summit in Minneapolis this week, I presented on Social Media Strategy and briefly highlighted Blogging and Twitter as tactics. This is the first of several posts that will visit the key concepts offered in that presentation.
Why social media? It comes down to gaining a competitive advantage. I like the quote from Oliver [...]
11. Online Marketing Summit: Social Media Basics
At Online Marketing Summit held in Minneapolis and hosted by ClickZ, Caitlin McCabe of Sway Inc spoke to the audience about Social Media and had these insights:
1. For people who think Facebook is just for kids, go search for groups relevant to you and you will find them! Facebook offers many targeted marketing opportunities.
While there [...]
12. Is Your Web Site SEO and Social Media Friendly?
Numerous companies are losing vast amounts of revenue due to their web sites doing poorly in the search engines. Web sites that are not easy to find via search miss out on attracting new customers as well as repeat customers that use Google to navigate sites they already know about. Is the same true for [...]
13. Green Online Marketing: 5 Ways to Repurpose Content
With the importance of content in online marketing, many businesses are hard pressed to come up with original articles, blog posts, videos, images, presentations, etc on a regular basis. There’s a myth that once you publish something, that all who matter will see it. That’s simply not true.
Does less than 100% or even 50% market [...]
14. SEO Tool Review: BuzzStream for Link Building
As I work with our clients on their link building projects, I am often testing out new tools to make the process more efficient. After meeting with Lee at PubCon South in March, Jeremy Bencken - one of the founders of BuzzStream - followed up with Lee for the opportunity to demo and test out [...]
15. What Snapshot of SEO Drives Your Web Business?
Search Engine Optimization is a changing field. At any given moment in time, companies that rely on the web for new business or customer communications will consume information about SEO and then rely on that snapshot for months or even years.
In the marketing mix, SEO is only one slice and company marketers are tasked with [...]
16. Learn SEO, Social Media, Digital PR from TopRank
Over the next 2 weeks several staff from TopRank be hitting the road for multiple SEO/Social Media/PR speaking and training events. We invite you to attend and would love to meet up with readers of Online Marketing Blog.
Topics during these events will emphasize the practice areas of our agency: Search Marketing, Online Public Relations [...]
17. Measuring the Value of Search Optimized PR
Measuring the effect of online marketing and PR efforts is essential for both understanding the return on investment but also for feedback that will improve subsequent efforts.
Measuring the effect of SEO for Public Relations benefits should start with well defined outcomes. To get a good handle on SEO effectiveness, it’s important to match the [...]
18. Making News Content Search & Social Media Friendly
Changes in consumer preferences towards news consumption and sharing habits via the social web present both challenges and opportunities for PR agencies. Searchers increasingly expect to interact with what they find via search.
The opportunity for Public Relations is to understand that leveraging social media as a distribution channel to attract buzz and earn links is [...]
19. Link Building Tips for News SEO
For those readers just joining us, this is post #8 in a series of 10 on the intersection of search engine optimization and public relations, “Top Ten SEO Tips for PR Professionals“.
Besides content optimization and making sure a site’s news pages and digital assets can be found and indexed, attracting relevant inbound links is the [...]
20. Pull PR and Newsroom Optimization Tactics
Most web sites with active media relations programs host an online newsroom. Analysts, journalists and even some bloggers find newsrooms a useful resource for finding past media coverage, press releases, image assets, executive bios, company history, webinars, white papers, case studies and other information helpful for researching stories.
Any content that is published to the web [...]